RAGT Seeds always want to create a strong awareness of their new products. The brand identity and advertising campaign objectives included the promotion of product attributes, giving compelling reasons to farmers and seed merchants to buy and grow the product.
Using the well tried and trusted presentation method of hand-drawn scamps, Novus was able to provide the client with a number of clear solutions. The preferred options were developed into final graphics by using the more contemporary method of photo manipulation.
- Strong brand identity with link to RAGT Brand
- Clear message and call to action
- Engaging adverts which are relevant, easy to understand, informative, persuasive and memorable
- Adverts produced and forwarded to publishers ahead of deadlines